Paolo Pedercini/ Molleindustria

Every Day The Same Dream

A game about refusal of labor and alienation. A short, bleak tale about a day / dream / nightmare. A faceless one-dimensional man is trapped in the daily routine. His liberation / damnation / awakening only happens when player discovers all the possible way to subvert his everyday life.



Paolo Pedercini’s work deals with the relationships between electronic entertainment and ideology. He often works under the project name “Molleindustria” producing experimental video games addressing various social issues such as environmentalism, food politics, labor and gender. Molleindustria’s games reached millions of players thanks their accessibility and to the viral diffusion of content on the net. He is currently a visiting in the School of Art at Carnegie Mellon University.